No-Foundation March – the movement

Make-up is not for the insecure girls.

As a kid, growing up, I watched my mum and aunties dress up and put on make-up to look their best for church on Sunday or for an outing. At eleven or twelve I had decided that you can only be beautiful if you put on ‘powder’ or ‘blusher’. By the time I entered high school, all the girls I knew owned their own lip-gloss or mascara and I felt that because I didn’t own one myself, I wasn’t as pretty. Luckily, at that age, I was quite oblivious, so I didn’t really care. But the sad truth is, I genuinely believed make-up fixes you, and suddenly makes you beautiful. I used to look forward to weddings and parties just because my aunties and mum would let me wear a bit of make-up. (I looked dreadful, by the way. Something about blue eye shadow just isn’t right… luckily, you will NEVER pictures)

I’d like to believe that I’ve grown up quite a bit since then, especially because I totally have a new view on make-up and beauty. I love make up and wear it nearly every day. I don’t wear it because it makes me ‘pretty’, I wear it because I like how it looks on me. Simple as. There really isn’t anything more behind it. People think way too deeply when it comes to things like make-up. As the risk of sounding ghetto, ‘it’s not that deep, mate.’ It’s really not.

The make-up doesn’t put on the person, the person puts on the make-up. Some people have scars and blemishes on their face and they feel more confident with make-up on. I genuinely, whole-heartedly believe there is absolutely nothing wrong with that. Doing that is not insecurity, its survival. You don’t know their story, their reasoning behind it all. The same people, who bash girls for wearing make-up, are the same people who will bash girls for not having flawless skin. Like for real, make up your mind (excuse the pun;).

Back to the main point of this post, I’ve decided to try something new this month of MARCH. I am not going to wear any foundation on my face for the whole month. I don’t really wear a lot of foundation in general, because my skin is quite clear, but nevertheless, it’s all for the movement.

No-foundation March is a movement I thought about when I became concerned about the perception of make-up. Some of my friends hate make-up with a passion, and some are in a committed relationship with make-up. I love how make-up can be used to enhance your beauty and how it gives you the freedom to look like how you want to. However, I can live without it. I love glamming up, but truth be told, I do not the time and money (all the good stuff are so expensive) to care so deeply about an inanimate object.

So this movement is to support girls who feel like their make-up is them. It’s not. You are you, beautiful you. The make-up is something that’s in your control. This movement is also for girls who hate make-up. You are beautiful and flawless, with or without make-up.

Finally, this is a personal movement, so I’d like to personally invite you to join in. Don’t wear foundation for a day or two, or a week or follow me and do the whole month. It’s up to you. And just to make it crystal clear, I will be wearing other make-up items; I just won’t be wearing foundation.

Join the movement – #NoFoundationMarch

On Twitter, Instagram and Keek: @PaulaPaceSetter

#NoFoundationMarch

2014-03-04 08.27.47

Peace&Love.

Paula ox’

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